Margaret River
Honey Company
The Margaret River Honey Company is founded on the idea that honey, like wine or cheese or any truly natural, artisanal food, should be an expression of what winemakers call terroir – that unique combination of environment, climate and artisanal knowhow that expresses in the organoleptic character of a food, the very essence of a land and its people. Not surprisingly, Margaret River Honey Company’s first product was Coastal Peppermint Honey.
The Margaret River Honey Company is founded on the idea that honey, like wine or cheese or any truly natural, artisanal food, should be an expression of what winemakers call terroir – that unique combination of environment, climate and artisanal know-how. Their range of monofloral honey from local indigenous species captures the very essence of a land and its people.
In 2020, the company updated their labels and relaunched the brand to have a broader international appeal. Create & Co was engaged to update the existing online store with new copy and imagery to reflect the brand’s new positioning, and to help build brand awareness through social media.
